Associations North

Deliverables: Monthly Newsletter/Magazine Layout

FRESH MAGAZINE DESIGN PUTS THE FOCUS WHERE IT SHOULD BE - ON THE MEMBERS

As part of the major rebrand of their 60 year old association, Associations North engaged us to reinvent their in-house magazine. Having walked through all stages of their rebrand together, we all knew that they magazine should be centered around the association’s essential value - advancement.

Keeping the advancement of members and their associations in mind, we created a fresh design and compelling layout. Every edition has original content in keys areas that contribute to the personal and professional growth of all members. Each of the nine annual issues will feature one of the following: an association, a member and a sponsor.

The reworked, full-color magazine, FOCUS North, debuted to great reviews. The articles and features are producing more buzz than ever. The nearly 10% increase in requests for printed versus digital copies of the magazine serves as evidence that print (done right) is absolutely not dead!

Return to full Marketing Communications Project List

  • "The Mercury team is absolutely terrific to work with! They made the process of refreshing our website so easy."

    Laurel Pangman, BOMA
  • "Thanks for your partnership. Your team was very easy to work with."

    Kelly McGrath, Xcel Energy Center
  • "Thank you for your awesome ideas and creative minds!"

    Sarah Ruzek, MSAE
  • "You have helped me find my "mojo" again and I'm so excited!"

    Paula Carlson, Momentum
  • "Thank you Justin. We love our website and are so very happy with your service."

    Gloria Contreras Edin, Contreras Edin Law
  • "Fresh, clean, simple designs that are eye catching and detail oriented. We enjoy working with designs like this."

    Fjorge Digital
  • "I have tremendous gratitude for the way you so beautifully show us off through your amazing artistry and brilliance ... can't wait for the many great things we will work on in the future with you."

    Nancy Close, CKC Good Food
  • "I’m really happy with the new site and we’ve received such positive comments from stakeholders and friends in the industry!"

    Amie Burrill, Burnsville Convention & Visitors Bureau
  • "The Mercury team is very creative and committed. We are big fans."

    Sarah Londerville, Manomin Resawn Timbers
  • "I appreciate your tenacity both in keeping us moving, and getting it right."

    Al Bipes, ORION Airmotive Management
  • "We are really impressed by the quality of work. Also, we greatly appreciate your willingness and ability to tackle a short deadline and deliver a fantastic product."

    Emily Lee, UPPO
  • "Your detail and level of creativity is impressive and as a “client” I am so grateful."

    Elisa Rasmussen, Director, Foundation Saint Paul Area Chamber of Commerce
  • "I couldn't be happier love, love, love the web site."

    Linda Hartinger, Anchor Paper Co.

20 YEARS OF PROUDLY PUTTING YOUR BEST FOOT FORWARD.