Mercury Creative Group

Northwest Family Clinics

Deliverables: Blog management and social media content creation

physician-owned and managed

Northwest Family Physicians is a trio of physician-owned and managed family medical clinics that have been serving patients in the northwest quadrant of the Minneapolis/St. Paul metro area since 1951. They see patients of all age groups and provide acute care from two urgent care facilities.

Mercury worked closely with the team to create a new brand name, identity and redesigned the website. To help reach new patients and potential hires with the new look and feel, Mercury deployed our copywriter to begin curating fresh content for a company blog. Once the content was being created internally on a consistent basis, Mercury continued to oversee the blogging process by providing feedback and keyword optimization.

A social media strategy was also put into place for their existing channels. With consistent messaging, the new brand identity was effectively communicated to their followers. This was also an important platform for linking back to the new blog content on the website.

  • "Thanks to Mercury Creative Group members are raving about us!"

    Sarah Ruzek, Co-Director, Associations North

  • "The Mercury team is absolutely terrific to work with! They made the process of refreshing our website so easy."

    Laurel Pangman, BOMA

  • "Fresh, clean, simple designs that are eye catching and detail oriented. We enjoy working with designs like this."

    Fjorge Digital

  • "You have helped me find my "mojo" again and I'm so excited!"

    Paula Carlson, Momentum

  • "We are really impressed by the quality of work. Also, we greatly appreciate your willingness and ability to tackle a short deadline and deliver a fantastic product."

    Emily Lee, UPPO

  • "Your detail and level of creativity is impressive and as a “client” I am so grateful."

    Elisa Rasmussen, Director, Foundation Saint Paul Area Chamber of Commerce

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    Kelly McGrath, Xcel Energy Center

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    Sarah Londerville, Manomin Resawn Timbers

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    Al Bipes, ORION Airmotive Management

  • "Thank you for your awesome ideas and creative minds!"

    Sarah Ruzek, Associations North

  • "I’m really happy with the new site and we’ve received such positive comments from stakeholders and friends in the industry!"

    Amie Burrill, Burnsville Convention & Visitors Bureau

  • "Mercury’s Cut the Clutter workshop was one of the shortest and most valuable sessions I’ve attended in a long time... As a busy executive, this small investment saved me a lot of time and energy in upgrading my communications with fantastic results!"

    Stephanie Menning, MUCA

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    Gloria Contreras Edin, Contreras Edin Law

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    Nancy Close, CKC Good Food

  • "Mercury Creative Group worked within our budget to produce the outcome we were looking for because they truly know associations. We had a great experience with the Mercury team!"

    Angela Kisskeys, Co-Director, Associations North

  • "I couldn't be happier love, love, love the web site."

    Linda Hartinger, Anchor Paper Co.

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