||||   15 Sep 2021   ||||  
Banking On Relationships: the Independent Community Bankers of Minnesota Convention
If we have learned one thing in the past few years, it's that relationships matter more than ever. And not the short-term, transactional kind! We attended the Independent Community Bankers of Minnesota Convention and shared our two cents on adapting to the new hybrid work model.
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  ||||   24 Aug 2021   ||||  
Brand Awareness Goes Both Ways: Discover How People Really Feel About Your Brand
It’s easy to track marketing ROI for activities like a direct mail coupon offering or a client acquisition event. It’s more difficult to determine the value of activity that builds your brand. Discover why Brand Awareness matters and how it translates to your bottom line.
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  ||||   19 Jul 2021   ||||  
How Defining Essential Value Communicates Authenticity For Your Brand
You know that a brand's authenticity is important, but how do you define what that essential value is? Learn how to identify the common thread that resonates with your members and weave it into your communications to help strengthen loyalty.
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